The founder, Ramona Russell is a savvy, haute business woman with a mission. She lost her sister, Liz, to breast cancer in 2006. It was a harsh and painful loss for many reasons, one being that Liz was only 28 years old. Ramona used her talents to start a company in her sister Liz's memory that promotes products from companies whose proceeds directly give back to charitable organizations. She launched Uptown Liz on what would be her sister's 30th birthday, July 17, 2007. (The fact that Liz and i share the same birthdate and I was only born one year before her has made me very reflective.)
Uptown Liz supports almost 30 causes ranging from animal rights, women's health, children's rights, and of course, breast cacncer. You can shop by cause or by product and there is something for everyone. The site sells jewelry, bags, infant clothes, pet products, and even shoes! I found a darling pacifier clip for Stella and dontaed 10% of the amount to the American Cancer Society by purchasing it!
Be sure to stop by Uptown Liz the next time you need a special gift or the next time you just want to shop, like all us haute moms do!